anticommercial
/ˌæntikəˈmɜrʃəl/
adjective
- Opposed to the values or methods of business and advertising, especially when they are seen as harmful to art, culture, or society.
- The artist's anticommercial attitude meant he refused to sell his paintings.
- The film festival has an anticommercial focus, showing only independent movies.
- Some musicians take an anticommercial stance and avoid mainstream labels.
Antonyms