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ballyhoo

/ˈbæliˌhu/
noun
  1. Noisy, exaggerated, or sensational publicity or advertising intended to attract attention.
    • The company's ballyhoo about the new product turned out to be mostly hype.
    • There was so much ballyhoo at the carnival that you could hear it from blocks away.
    • The movie's release was surrounded by a lot of ballyhoo, but it wasn't very good.
Synonyms
fanfarehypepublicity
verb
  1. To promote or publicize something in a noisy, exaggerated, or sensational way.
    • The politician ballyhooed his achievements during the campaign.
    • The promoter ballyhooed the event as the greatest show on earth.
    • They ballyhooed the sale with flashy signs and loud music.
Synonyms
promoteadvertise
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