branding
/ˈbrændɪŋ/
adjective
- Related to the creation or promotion of a brand identity.
- They hired a branding agency to redesign their logo.
- The branding strategy focused on social media and influencers.
- She works as a branding consultant for small businesses.
noun
- The process of creating a unique name, design, or image for a product or company to make it easily recognizable.
- The company spent millions on branding to build a strong identity.
- Good branding helps customers remember your product among many competitors.
- She studied marketing and branding in college.
- The act of marking an animal, usually livestock, with a hot iron to show ownership.
- Branding cattle is a common practice on ranches in the West.
- They use a special iron for branding each horse with the ranch's symbol.
- The farmer finished branding the calves before noon.