brandmark
/ˈbrændmɑrk/
noun
- A distinctive symbol, design, or name used to identify a company or product; a trademark or logo.
- A strong brandmark helps customers recognize a product instantly on the shelf.
- They redesigned their brandmark to look more modern and appealing to younger buyers.
- The company's brandmark is a simple green leaf that appears on all its packaging.
verb
- To mark or identify something with a brandmark or distinctive symbol.
- The manufacturer brandmarks each item with a small logo before shipping.
- The artist brandmarks her pottery with a special stamp on the bottom.
- They brandmark their cattle with a unique symbol to show ownership.