campaign

/kæmˈpeɪn/
verb
  1. To take part in or lead a series of planned actions to achieve a goal, especially in politics or social causes.
    • She campaigned for better schools in her neighborhood.
    • He campaigned door-to-door to win votes.
    • They are campaigning to save the local park from development.
  2. To serve in or lead a military operation or series of battles.
    • He campaigned with distinction during the war.
    • The soldiers campaigned in the mountains for three months.
    • The army campaigned across the desert to reach the coast.
noun
  1. A series of planned actions with a specific goal, such as winning an election, selling a product, or raising awareness.
    • Our company launched a new advertising campaign for the product.
    • The presidential campaign lasted for over a year.
    • The environmental campaign encouraged people to recycle more.
  2. A series of military operations aimed at achieving a specific objective in a war.
    • The desert campaign was one of the toughest in the war.
    • The general planned a winter campaign to capture the enemy's capital.
    • Historians still study the campaign that ended the conflict.
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