colportage
/ˈkɑlˌpɔrtɪdʒ/
noun
- The work or business of selling books, newspapers, or religious materials, especially by traveling from place to place.
- The organization relied on colportage to reach remote villages with educational materials.
- She learned about colportage from her grandfather, who spent years traveling with a cart full of books.
- In the 19th century, colportage was a common way to distribute Bibles and pamphlets in rural areas.