exert

/ɪɡˈzɜrt/
verb
  1. To use physical or mental effort to do something.
    • You need to exert patience when teaching young children.
    • He exerted himself to finish the race despite the heat.
    • She had to exert all her strength to lift the heavy box.
  2. To apply or bring to bear (influence, authority, pressure, etc.).
    • The manager exerted his authority to resolve the conflict.
    • The government exerted diplomatic pressure to secure the deal.
    • Peer pressure can exert a strong influence on teenagers.
Antonyms
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