folksiness
/ˈfoʊk.si.nəs/
noun
- The quality of being simple, friendly, and informal in a way that reminds people of ordinary life or country traditions.
- The folksiness of the bed-and-breakfast made guests feel like part of the family.
- The café's folksiness came from its mismatched chairs and homemade pies.
- Some critics disliked the folksiness of the mayor's speech, but most voters found it charming.
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