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hype

/haɪp/
verb
  1. To promote or publicize something in an extravagant or exaggerated way.
    • The media hyped the concert as the biggest event of the year.
    • They hyped their new app so much that people were disappointed.
    • The company hyped the sale with flashy ads and big promises.
  2. To stimulate or excite someone, often with enthusiasm or energy.
    • Her friends hyped her up before the job interview.
    • The coach's speech hyped the team before the big game.
    • The music really hypes the crowd at the stadium.
Synonyms
promoteexaggerate
noun
  1. Extravagant or exaggerated promotion or publicity.
    • The company created a huge hype for its latest smartphone release.
    • Don't believe all the hype — the product isn't as good as they say.
    • There was a lot of hype surrounding the new movie before it came out.
Synonyms
buzzpublicitypromotion