innovation

/ˌɪnəˈveɪʃən/
noun
  1. A new idea, method, or product; the act of introducing something new.
    • The company invests heavily in innovation to stay ahead of competitors.
    • The smartphone was a major innovation in communication technology.
    • Her innovation in teaching helped students learn math more easily.
Antonyms
What does "innovation" mean? | whatsthatwordmean | whatsthatwordmean