logos

/ˈloʊɡoʊs/
noun
  1. A principle of order, reason, and knowledge in the universe; in philosophy and theology, the divine reason or wisdom that gives structure to the world.
    • In ancient Greek philosophy, logos was seen as the rational principle that governs all things.
    • The Gospel of John begins with 'In the beginning was the Word,' using logos to mean divine reason.
    • Many philosophers have debated whether logos is a force within nature or something beyond it.
  2. A rhetorical appeal to logic and reason, one of the three modes of persuasion (along with ethos and pathos).
    • A good essay balances logos with emotional appeal to be truly persuasive.
    • In her speech, she relied on logos, citing statistics and facts to support her point.
    • The lawyer used logos to present clear evidence and logical arguments to the jury.
Synonyms
What does "logos" mean? | whatsthatwordmean | whatsthatwordmean