microcopy

/ˈmaɪkrəˌkɑpi/
noun
  1. Small pieces of text used in user interfaces, such as buttons, error messages, and labels, designed to guide users.
    • The designer rewrote the microcopy for the error message to be more helpful.
    • Good microcopy helps users understand what will happen when they click a link.
    • The microcopy on the 'Submit' button was changed from 'Go' to 'Send Feedback'.
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