optics

/ˈɑptɪks/
noun
  1. The way an action or situation is perceived by the public, especially in politics or business.
    • The company changed its policy for better optics, even though the cost was high.
    • The decision to raise prices had terrible optics for the brand's image.
    • Politicians often worry about the optics of taking a vacation during a crisis.
  2. The scientific study of light and how it behaves, including vision and lenses.
    • Her research in optics led to better camera lenses.
    • In physics class, we learned about optics and how lenses focus light.
    • The telescope uses advanced optics to see distant stars clearly.
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