overdiscount
/ˌoʊvərdɪsˈkaʊnt/
verb
- To reduce the price of something too much, often resulting in a loss or devaluing the product.
- The company overdiscounted the new gadget to attract buyers, but it hurt their profits.
- The store overdiscounts its winter coats in January, losing money on every sale.
- If you overdiscount your services, clients may think your work is low quality.
Synonyms
Antonyms
noun
- An excessive reduction in price.
- An overdiscount can damage a brand's reputation for quality.
- The overdiscount on the electronics led to a rush of customers but a big loss.
- They regretted the overdiscount when they realized they could have sold the items for more.