personalize

/ˈpɜrsənəlaɪz/
verb
  1. To design or change something to match a particular person's needs, tastes, or identity.
    • The teacher personalized the lessons for each student's learning level.
    • You can personalize your coffee order by choosing the milk and syrup.
    • She decided to personalize her notebook with stickers and drawings.
  2. To make something about a specific person rather than general or impersonal.
    • The campaign personalizes the debate by focusing on the candidate's childhood.
    • He tends to personalize every criticism, even when it's not about him.
    • The article tried to personalize the issue by telling one family's story.
Antonyms
What does "personalize" mean? | whatsthatwordmean | whatsthatwordmean