puff

/pʌf/
verb
  1. To blow out air, smoke, or steam in short bursts.
    • She puffed out her cheeks and blew out the candles.
    • He puffed on his pipe while reading the newspaper.
    • The old train puffed smoke as it climbed the hill.
  2. To breathe quickly and with difficulty, usually after exercise.
    • The dog puffed with its tongue hanging out after the long walk.
    • She puffed as she carried the heavy box to the car.
    • After running up the stairs, he was puffing and sweating.
  3. To swell or cause to swell with air or pride.
    • The cake puffed up nicely in the oven.
    • He puffed out his chest when he won the award.
    • The bird puffed up its feathers to look bigger.
  4. To advertise or praise something in an exaggerated way.
    • They puffed the product in every commercial.
    • The magazine puffed the new restaurant as the best in town.
    • Critics accused the newspaper of puffing the politician's record.
noun
  1. A small, short burst of air, smoke, or wind.
    • He took a puff of his cigar and watched the smoke rise.
    • The dragon let out a puff of steam from its nostrils.
    • A puff of wind blew the papers off the desk.
  2. A light, soft, and fluffy mass or piece of something, such as food or fabric.
    • For breakfast, I had a cheese puff and a glass of juice.
    • She added a puff of whipped cream to her hot chocolate.
    • The baby's quilt was made of soft cotton puffs.
  3. A type of light, flaky pastry that puffs up when baked.
    • He ordered a puff pastry with spinach and feta.
    • She baked a batch of cheese puffs for the party.
    • The bakery sells cream puffs filled with vanilla custard.
  4. A piece of writing or speech that praises someone or something excessively.
    • The company sent out a puff piece about their CEO's achievements.
    • The article was just a puff for the new movie, not a real review.
    • Critics dismissed the biography as a puff.
Synonyms