rainmaking

/ˈreɪnˌmeɪkɪŋ/
noun
  1. The activity or process of trying to make rain fall, especially through scientific or traditional methods.
    • Rainmaking has been practiced for centuries in many cultures.
    • The government invested in rainmaking technology to fight the drought.
    • Some people believe rainmaking rituals can bring storms.
  2. The activity of bringing money or success to a business, especially by attracting clients or projects.
    • The conference focused on rainmaking strategies for small businesses.
    • She attended a seminar on rainmaking in the legal industry.
    • His rainmaking skills made him a valuable partner at the firm.
What does "rainmaking" mean? | whatsthatwordmean | whatsthatwordmean