razzmatazz

/ˈræzməˌtæz/
noun
  1. Lively, noisy, and showy activity or display intended to attract attention or create excitement.
    • Some people love the razzmatazz of big city life.
    • The product launch was full of razzmatazz, with dancers and fireworks.
    • The coach's razzmatazz got the team pumped up before the game.
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