retargets
/riːˈtɑːrɡɪts/
verb
- To aim or direct something (such as an advertisement, campaign, or effort) at a new or different audience or target.
- After the initial campaign failed, the marketing team retargets a younger demographic.
- The app retargets notifications to users who haven't opened it in a week.
- The company retargets its online ads at users who visited the website but didn't buy anything.
- To change the goal or focus of a project, plan, or strategy.
- The nonprofit retargets its fundraising efforts toward disaster relief after the earthquake.
- The research team retargets their study to address new questions that arose from earlier experiments.
- The school retargets its tutoring program to help students who are falling behind in math.
Antonyms