roadkill
/ˈroʊdˌkɪl/
noun
- An animal that has been killed by a vehicle on a road.
- We saw a deer that was roadkill on the highway this morning.
- Roadkill is a common sight on rural roads at night.
- The driver swerved to avoid hitting a raccoon, but it ended up as roadkill.
- Something or someone that has been destroyed, defeated, or left behind, especially in a competitive situation.
- After the scandal, his political career was roadkill.
- In the fast-paced tech industry, outdated companies often end up as roadkill.
- The small startup became roadkill for the giant corporation's new product.