signage

/ˈsaɪnɪdʒ/
noun
  1. Signs collectively, especially those used for advertising, direction, or information in public places.
    • The new mall has clear signage to help shoppers find the restrooms and exits.
    • The company updated its signage to include the new logo and website address.
    • Good signage is important for safety in a large hospital.
Synonyms
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