signifier
/ˈsɪɡnɪˌfaɪər/
noun
- A word, symbol, or gesture that represents or indicates something else.
- The thumbs-up emoji is a common signifier of approval.
- A red octagon is a signifier for 'stop' in traffic.
- In language, the word 'tree' is a signifier for the actual plant.
- In linguistics and semiotics, the physical form of a sign (such as a sound or image) that carries meaning.
- In semiotics, the signifier is distinct from the concept it represents.
- The same signifier can have different meanings in different cultures.
- The signifier 'dog' consists of the letters d-o-g and the sound it makes.